I receive an invitation to join someone's Linkedin network, the standard formula which Linkedin offers as default. I confess: I tend to accept all the requests without any selection. Why not ? is my approach. Few seconds later I receive this Linkedin message:
if you ever desired to know more about social media and how they can be a resource for your business here the link you could appreciate. And if you want to know even more, write me without any consequence.
Enjoy your week
Now that's the kind of message, and approach, I tend to define the worst you can choose.
For two reasons
1) we are living in the age of relationship and customization,
2) we are living in the age of wikipedia: that means "for free" Go-Giver.
ME joining YOUR network? Why? What is in for me?
And the second message, for sure an automatic reply: are you sure that you are giving me value asking if I need more information about social network? Do you know me? What about if I'm an expert of web marketing? If you were would you like to be treated like a beginner?
And what are you implying with those words "without any consequence"? that I have to pay for? For what? For replying to an invitation you sent me?
Now, it seems to me that there are a lot of mistakes in this approach.
What about starting with a different invitation: I'll be very pleased if I could join YOUR network, if you could admit in YOUR network.... and a personal reply: thanks for accepting my invitation, you can consider me at your disposal for anything I can do for help. I noticed that you are working in this and this field and that you are an expert of this and this subject. Since my expertise is this one, if you need some hints just let me know...
An approach with a difference....
What do you think?
Ho ricevuto qualche tempo fa un invito a collegarmi con una persona su Linkedin, quello standard con il messaggio in inglese. Ok. Ho accettato. Confesso lo faccio sempre, il mio approccio è "perché no?" c'è sempre da imparare e da crescere nell'allargare la propria rete.
Passano pochi secondi e mi arriva un altro messaggio, questo che trovate qui
Se hai sempre pensato di approfondire la tua conoscenza dei social forse potrà interessati questo link. Per ulteriori informazioni, senza alcun impegno, contattami.
Ti auguro buona settimana